The digital art fair will be accompanied by a series of conferences held at Kult.Kino Cinema at Rebgasse 1 throughout the week. Esteemed speakers include Christiane Paul, Curator of Digital Art at Whitney Museum of American Art; Ian Charles Steward, Director of Toledo Museum of Art Laboratories; Sebastien Borget, COO and Co-Founder of The Sandbox; Mr. Prof. Dr. Thomas Girst, Global Head of Cultural Engagement at BMW.
Sponsored by
Digital Art
Market Day
09:30–10:00 10:00–10:25 10:30–11:15 Moderator: Roger Dickerman, Founder & CEO, 24 Hours of Art (United States)
11:20–11:50
12:15–13:00 Moderator: Kate Vass, Founder, Kate Vass Galerie (Switzerland)
13:05–13:50 Moderator: Seth Goldstein, Founder, BrightMoments (United States)
13:55–14:15 14:15–14:20 14:20–14:45 14:45 |
Sponsored by
Museums &
Digital Art Day
Door Open with Coffee & Croissant
Welcome Remark by Diane Drubay, Founder at We Are Museums & Conference & Program Manager at ArtMeta (France)
Opening Remark by Aleksandra Artamonovskaja, Head of Arts, Trilitech, Tezos Ecosystem (United Kingdom)
Collecting in Transition—From Private to Public Collections
As the digital art revolution transforms collecting practices, the line between private and public collections is being redefined. From art acquisition and governance, visibility to value assessment, collecting today is not the same as it was. Collector-led museums to blockchain-native acquisitions are new models that challenge the old models, exploring what truly means for a collection to “go public” today.
Speakers:
Ian Charles Stewart, Director TMA Labs, Toledo Museum of Art (United States)
Sabine Himmelsbach, Director, HEK (House of Electronic Arts) (Switzerland)
Benjamin Gross, aka Benny Redbeard, Art Patron (United States)
Auriea Harvey, Artist (Italy)
Museums without Walls
The yearlong collaboration between the Tezos Foundation and the Museum of the Moving Image has displayed artists as part of three curations: Easel Engine, Community Curation and Compositions in Code. Building on these projects, the panel discusses museum visitor engagement and the role of blockchain technology in facilitating new connections between museums, artists and the public, while taking the art beyond museum walls.
Speakers:
Vinciane Jones, Art Partner Manager, Trilitech, Tezos Ecosystem (United Kingdom)
Regina Harsanyi, Associate Curator of Media Arts, Museum of Moving Image (United States)
Marius Watz, Artist (Norway)
Coffee Break
Opening A Digital Art Museum Today
Museums have consistently adapted to societal technological advancements and critical needs, and, today, digital museums accelerate this process further. Whether led by artists directly, private collectors or corporations, these new models are rethinking what a museum is in a world where code is both medium and message, going beyond the white cube, beyond the metaverse.
Speakers:
Erin Dragotto, Executive Director, The Museum of Art + Light (United States)
Elena Carbajal, Head of Arts, Onkaos Foundation (Spain)
Vicente Matallana, Director, New Art Foundation (Spain)
Susanna Barla, Co-Founder, General Partner, Creators Fund (United States)
Conversation: Poetic Arrangements
In this talk, curator Julia Staudach and literary artist Ana María Caballero will share experiences, challenges and opportunities in exhibiting poetry as art, both in virtual and IRL institutional settings. Specifically, they’ll discuss Arrangements, a series commissioned by the Francisco Carolinum Museum from Caballero, as well as reveal details from a collaborative project in development.
Ana Maria Caballero, literary artist, cofounder theVERSEverse (Spain)
Julia Staudach (aka Tschuuuly), Curator, OOELKG Francisco Carolinum (Austria)
The Canons of Digital Art
Museums play a key role in the canonisation of new and emerging art forms, including digital art. This conversation with curators and artists from around the world considers how museums determine which artists and practices get to be included in exhibitions and collections. As history unfolds across a panoply of social media platforms, institutions (including on-chain institutions) continue to play a vital role in archiving new histories in real time. This session explores the distributed authorship and architecture of art history today.
Speakers:
Christiane Paul, Curator of Digital Art, Whitney Museum of American Art (United States)
Melanie Lenz, Curator, Digital Art, V&A Museum (United Kingdom)
Marcella Lista, Chief Curator, New Media Dept., Centre Pompidou (France)
Kevin Abosch, artist, Kevin Abosch Studio (France)
Closing Remarks by Diane Drubay, Founder at We Are Museums & Conference & Program Manager at ArtMeta (France)
Networking
Sponsored by
Corporate
Collections Day
09:30–10:00
Door Open with Coffee & Croissant
10:00–10:05
Welcome Remarks by Justin Gilanyi, Cultural Architect, AOTM/ WhereArt.Works (USA/ Saudi Arabia)
10:05–10:10
Opening Remarks by Aleksandra Art, Head of Art, Trilitech/Tezos Ecosystem (United Kingdom)
10:15–10:45
Keynote
Ryan Zurrer, Founder, 1OF1 (Switzerland)
10:50–11:30
Digital Art in Corporations: A Shift in Cultural Investment and Company Patronage
As new technologies reshape cultural production, what role does digital art play in corporate investment and patronage? What challenges and opportunities does this shift represent for private companies when it comes to collecting, commissioning and exhibiting new media?
Moderator: Sofia Lekka Angelopoulou, Editor-in-Chief, designboom (France/ Switzerland)
Speakers:
Milko Hensel, Team Head Tech Banking, Maerki Baumann & Co. AG (Switzerland)
DooEun Choi, Vice President | Art Director, Hyundai Motor (South Korea)
Prof. Dr. Thomas Girst, Global Head of Cultural Engagement, BMW Group (Germany)
Ulrich Schrauth, Artistic Director, UBS Digital Art Museum (Germany)
11:35–12:15
Digital Art and the New Age of Impact
In a rapidly evolving digital world, emerging technologies offer new tools for organizations to connect with communities and reimagine their role in purpose-driven innovation. This panel explores how digital art, emerging tech and decentralized networks are reshaping corporate impact —from token-based community engagement to on-chain philanthropy. Join artists, technologists, and corporate changemakers as we examine real-world projects using the latest tech to build trust, mobilize communities, and create lasting impact.
Moderator: Leila Khazaneh, General Counsel & Advisor, CN Labs (Switzerland)
Speakers:
Aleksandra Art, Head of Art, Trilitech/Tezos Ecosystem (United Kingdom)
Solimán López, Artist, SLStudio (Spain)
Kristina Leipold, Managing Director, LAS Art Foundation (Germany)
Alvaro Cosi, Senior Innovation Lead, Switzerland for UNHCR, the UN Refugee Agency (Switzerland)
12:15–12:45
Coffee Break
12:45–13:15
Transforming Artist-Brand Collaborations in Fashion
In an era defined by rapid technological change and shifting cultural values, fashion brands are increasingly partnering with digital artists to craft new narratives and experiences. This panel brings together leading voices in art, design, and strategy to unpack how these collaborations are reshaping both creative practices and brand identities. From generative language and AI visuals to strategic brand activations, we'll explore how digital artists and fashion brands co-create value in an interconnected world.
Moderator: Justin Gilanyi, Cultural Architect, AOTM/ WhereArt.Works (USA/ Saudi Arabia)
Speakers:
Micael Barilaro, Brand Innovation and Strategic communication (Italy)
Kadine James, Founder and Artistic Director, The Immersive KIND (United Kingdom)
Sasha Stiles, poet and artist (United States)
13:20–13:50
Conversation: How the Paintbox Shaped Digital Art History
The Quantel Paintbox revolutionized the way artists, designers, and visual storytellers engaged with digital tools, leaving a profound mark on visual culture from MTV to album covers. Join Adrian Wilson, Paintbox archivist and artist, and Georg Bak, curator and digital art strategist, as they explore the Paintbox’s groundbreaking role in shaping digital art history, its influence on contemporary practices, and what its enduring legacy means for artists and collectors today.
Speakers:
Adrian Wilson, Paintbox Artist, Curator and Collector, Quantel Paintbox Archive (United States)
Georg Bak, Co-founder, ArtMeta (Switzerland)
13:50–14:00
Closing Remarks by Justin Gilanyi, Cultural Architect, AOTM/ WhereArt.Works (USA/ Saudi Arabia)
14:00–14:30
Networking
14:30
End
Sponsored by
Gen Art &
AI Day
09:30–10:00
Door Open with Coffee & Croissant
10:00–10:05
Opening Remarks: thefunnyguys, Co-Founder, Le Random (Belgium)
10:10–11:25
Responding to Deep Learning, hosted by Le Random
Deep learning art is often associated with prompting, flattened to unflattering tropes that it’s easy, instant and vapid. Yet for over 10 years artists have responded to various deep learning technologies with sensitivity and patient contemplation. This talk celebrates the diversity of conceptual and technical practices that have defined the budding form.
Moderator: Peter Bauman, Editor-in-Chief, Le Random (United States/Portugal)
Feileacan Kirkbride McCormick, Artist, Entangled Others (Portugal)
Sofia Crespo, Artist, Entangled Others (Portugal)
Sougwen Chung, Artist and Researcher (Canada)
11:30–12:00
Conversation with Patrick Tresset
This one-on-one conversation between a pioneering artist and a digital art curator explores intersections of machine creativity, human emotion, and curatorial practice in the context of generative and AI-based art. Through shared reflections, the session reveals how artists and curators are building new frameworks to understand and exhibit computational aesthetics.
Speakers:
Patrick Tresset, Artist - Researcher, Ateliers Tresset (Belgium)
Eleonora Brizi, Digital Art Curator, 100 Collectors (Italy)
12:00–12:30
Coffee Break
12:30–12:45
From Artist Studio to Wallet: New Infrastructure for Digital Art
Anna Filippova, Chief Executive Officer, Digital Original (Ukraine/Spain)
Yulia Berdiiarova, Head of Business Development, Digital Original (Ukraine/Spain)
12:50–14:00
Creative Authorship, hosted by ArtReview
The rise of generative AI has blurred the lines between human and machine creativity. This panel explores the evolving concept of authorship in AI-generated works, ethical concerns around attribution, and how creatives can navigate this shifting landscape while retaining artistic agency.
Moderator: JJ Charlesworth, art critic and editor, ArtReview (United Kingdom)
Speakers:
Hito Steyerl, Filmmaker & writer (Germany)
Simon Denny, artist, HFBK Hamburg (Germany/New Zealand)
14:05–14:30
Conversation
Analivia Cordeiro, artist (Brazil)
Margit Rosen, Head of Collections, Archives & Research , ZKM (Germany)
14:30–15:40
Screening: Waldemar Cordeiro. Exact Phantasy
15:40–16:00
Networking